When it comes to product customization, think outside the box
byMarketers typically struggle to satisfy consumers’ desire for product customization. Many consumers today expect that they can design “their own” perfect sneaker or dream…
Marketers typically struggle to satisfy consumers’ desire for product customization. Many consumers today expect that they can design “their own” perfect sneaker or dream…
Marketers love to use the try before you buy method to help alleviate buyer’s remorse. But the rise of e-commerce and other digital sales channels…